What Are Martech Jobs?
Martech jobs sit at the intersection of marketing, technology, and data—focused on systems that make marketing scalable and measurable.
Martech jobs explained
Martech jobs are roles that run, connect, and improve marketing technology—like CRM, marketing automation, email, analytics, personalization, and attribution—so teams can execute campaigns, automate journeys, and measure outcomes.
If you’re searching for a martech career, you’re usually looking for work in marketing ops, marketing technology, CRM, automation, analytics, or revenue operations.
What does “martech” mean?
Martech (marketing technology) is the software and systems marketers use to plan, execute, automate, personalize, and measure marketing. It’s the infrastructure behind modern marketing.
What do people in martech jobs actually do?
- Configure and manage platforms (CRM, email, automation, analytics)
- Build automated journeys and lifecycle workflows
- Integrate tools via APIs/webhooks and data syncs
- Improve data quality, tracking, and governance
- Report on funnel metrics and performance
In short: martech roles turn strategy into repeatable, measurable systems.
Common martech job titles
- Marketing Operations Manager
- Marketing Technology Manager
- Marketing Automation Specialist
- CRM Manager / CRM Specialist
- Lifecycle / Growth Operations
- Revenue Operations (RevOps)
- Marketing Analytics / Attribution
Are martech jobs technical?
Yes—technical, but not always engineering. Many roles require systems thinking, comfort with data, and integrations knowledge (APIs, tracking, pipelines).
Find open martech jobs
Explore current openings and companies across the martech industry on MarTechJobs.com.